| Alan Axelrod is the author of numerousbusiness and management books, includingEisenhower on Leadership and two BusinessWeek best sellers: Patton on Leadership and Elizabeth I, CEO. He is a popular speaker on leadership and has delivered speeches at venues as diverse as the Florida City and County Management Association in Orlando and the Excellence in Government Conference in Washington, D.C. He has been featured in Fortune, BusinessWeek, and Inc. and is a frequent guest on news programs. |
| Preface Introduction Lesson1:stop thinking and act like a genius 1.life story of a middle American 2.getting your hands dirty Lesson2: experiment with everything Lesson3: become a boy of the nineteenthe century Lesson4: knowing Lesson5: see lt Lesson6: working bottom up Lesson7: do the thing ltself Lesson8: cut and try Lesson9: know properties, not theories Lesson10: understand hands-on; touch everything Lesson11: miss no detail Lesson12: know what’s going on inside 3.how to use everything Lesson13: profit from disability Lesson14: lise no idea Lesson15: be exhaustive Lesson16:appreciate your lgnorance Lesson17: sharpen your tolls Lesson18: embrace problems Lesson19: problems are directions Lesson20: the limits of the problem approach Lesson21: use disaster Lesson22: no experiments are useless Lesson23: fertile failure Lesson24: make defects their own remedy 4.investing Lesson25: the ideal executive Lesson26: insure the permanency of an investment Lesson27: invest in assets Lesson28: start small, scale up Lesson29: build an invention factory Lesson30: support the shop Lesson31: build on the weakest points Lesson32: become a collector 5.entrepreneurship Lesson33: take a peverse inventory Lesson34: identify markets Lesson35: define yourself Lesson36: innovate without inventiong Lesson37: inspire confidence Lesson38: take the credit Lesson39: be legendary Lesson40: invent systems Lesson41: think bigger Lesson42: let research lead Lesson43: don’t stop experimenting Lesson44: invite distraction Lesson45: time it Lesson46: imagine the future Lesson47: get between 6.creating your customers Lesson48: get the news Lesson49: give praise to the dissatisfied customer …… 7.making rain 8.grinding it out 9.managing 10.faking genius index |
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