网上购物 货比三家
您现在的位置:快乐比价网 > 图书 > 人文社科 > 摄影 > 商品详情

Starting & Running a Successful Newsletter or Magazine

分享到:
Starting & Running a Successful Newsletter or Magazine

最 低 价:¥20.60

定 价:¥179.90

作 者:Cheryl Woodard

出 版 社:Nolo.com

出版时间:2002-09

I S B N:9780873378475

商品详情

编辑推荐

If you have to publish in today's changing print and digital media, let this book show you the way. -- Peder C. Johnson, Publisher of Desktop JournalIt's the only book I've seen that provides all the crucial information publishers need to know. -- Tim Keck, Publisher, The StrangerThe business expertise that all publishers need is well-presented in this book... -- Minneapolis Star-Tribune

内容简介

Written by the co-founder of three successful magazines, Starting & Running a Successful Newsletter or Magazine gives you the practical know-how you need to put together a profitable publication. From creating desktop newsletters to online publications and sophisticated magazines, it provides all the information necessary to start and run your own successful business. Starting & Running a Successful Newsletter or Magazine covers the ins-and-outs of: *raising start-up money *attracting the best help *choosing the right marketing strategies *creating a solid subscription base *building loyalty among readers and advertisers *competing effectively against even the biggest adversaries The 3rd edition is completely updated and revised to focus on making a profit in a tight market, as well as the latest trends in online publishing. It also provides current examples of successful strategies and the latest industry statistics.

作者简介

目录

商品评论(0条)

暂无评论!

您的浏览历史

loading 内容加载中,请稍后...