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BALANCED SCORECARD STEP-BY-STEP 记分卡渐近指南：绩效最大化与成果保持 第2版

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BALANCED SCORECARD STEP-BY-STEP 记分卡渐近指南：绩效最大化与成果保持 第2版

最 低 价：￥314.90

定 价：￥393.58

作 者：Paul R. Niven 著 著

出 版 社：Oversea Publishing House

出版时间：2006-9-1

I S B N：9780471780496

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    内容简介
    "As a practitioner and thought leader, Paul Niven is superbly bridging the gulf between BSC theory and application through hands-on experiences and real-world case studies. The book provides a practical road map, step-by-step, to plan, execute, and sustain a winning scorecard campaign. Easy to read . . . tells a powerful story with lessons learned/best practices from global customer implementations. Must-read for anyone interested in BSC or grappling with how to create a strategically aligned organization."—Vik Torpunuri, President and CEO, e2e Analytix.
    "In Balanced Scorecard Step-by-Step, Second Edition, Paul Niven provides an intuitive and incredibly effective blueprint for transitioning strategic ambition to execution. Paul's pragmatic approach provides leaders with a tool for managing a company's journey from strategic ideas to world-class performance. The Balanced Scorecard is a masterful tool for guiding companies through transformation, and I speak from personal experience when I say Paul's blueprint works! It is the most effective guide I have seen. Balanced Scorecard Step-by-Step will serve any leader well if their ambition is to efficiently engage their teams in achieving a set of strategic goals."—Allan A. MacDonald, Vice President, Sales and Customer Solutions Bell Canada National Markets

    作者简介

    目录
    Preface
    Acdnowledgments
    Chapter 1 Pcrfotmance Mcasmement and the　Needd for a Balncde Scorecard
    Chapter 2 Getti~ig S carted
    Chapter 3 Mission，Values Vision and strategy
    Chapter 4 Su ateg}M c Lps
    Chapter 5 Cteating performanec Mcasues
    Chapter 6 Setti ng Iargets and prioritzing lnitiatives
    Chapter 7 Cascading the Balanced Scorccmd　to Build Oganizational Alignnlent
    Chapter 8 UsilIg the Balan(ed Scol ecald to　Stl ategically Allocate Resources
    Chapter 9 Additional Balanced Scolecmd Linkages：Compensatioin and Corporate Governance
    Chapter 10 Reporting Balanced Scotecald Reslts
    hapter 11 Mmntainmg the Balaliced Scol ecard
    Chapter 12 Gon~luding Thoughts on Balanced
    Scorccad Success
    Index

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