| 作者简介： Anil K. Gupta is the Ralph J. Tyser Professor of Strategy and Organization at the Smith School of Business, the University of Maryland at College Park. A world-renowned scholar on global strategy, he is a regular speaker at major conferences and serves as an adviser and director for corporations in the United States, Europe, and Asia. |
| Preface Chapter One: Rising Up to the Global Challenge Chapter Two: Building Global Presence Chapter Three: Lessons from the Globalization of Wal-mart Chapter Four: Exploiting Global Presence Chapter Five: Cultivating a Global Mindset Chapter Six: Building a Global Knowledge Machine Chapter Seven: Dynamics of Global Business Teams Chapter Eight: Globalizing the Young Venture Chapter Nine: Leveraging China and India for Global Dominance Notes The Authors Index |
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