您现在的位置：快乐比价网 > 图书 > 经济管理 > 理财 > 商品详情

小本经营 Wiley Pathways Small Business Management

分享到：

最低价：￥324.80

定价：￥406.00

作者：Richard M. Hodgetts　著著

出版社：John Wiley & Sons

出版时间：2007-8-1

I S B N：9780470111260

价格比较

商品详情

商品评论(0条)

小本经营 Wiley Pathways Small Business Management

送货上门

价格
324.80元

商品详情

编辑推荐

内容简介

In order to become a successful entrepreneur, one has to have a clear understanding of how to effectively manage a small business. This valuable introduction shows budding entrepreneurs how to launch and run their own firm. In addition to explaining the value and appeal of small businesses, it offers a variety of essential start-up lessons, including how to write a business plan, obtain financing, and choose a legal form for any venture.

作者简介

1. An Introduction to the Small Business Life
2. Small Business Opportunities
3. The Family-Owned Business
4. Developing a Business Plan
5. Sources of Financing
6. Forms of Small Business Ownership
7. The Basics of Small Business Management
8. Legal Concerns of Small Businesses
9. Managing Human Resources in a Small Business Environment
10. Understanding Markets and Pricing
11. Promotion and Selling
12. E-Commerce and the Small Business Owner
13. Using Financial Statements
14. Budgeting and Taxes
15. Purchasing and Inventory Control