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Chinese Business Etiquette 中国商业礼节 9780446673877

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Chinese Business Etiquette 中国商业礼节 9780446673877

最 低 价:¥76.40

定 价:¥105.94

作 者:Scott D. Seligman 著

出 版 社:Oversea Publishing House

出版时间:1999-3-1

I S B N:9780446673877

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内容简介

In the tradition of Warners Japanese Business Etiquette, here is the newly-updated guide to social and business protocol in the Peoples Republic of China. East-West business is booming, as thousands of Americans flock to China to seek explosive opportunities. Now, Scott D. Seligman, an expert with 25 years of experience dealing with the Chinese, provides complete and up-to-date advice on how to succeed in China. With clarity and humor, Seligman shows how to avoid costly misunderstandings, interpret behavior, avoid the unintentional gaffe, and make positive impressions, all while closing million-dollar deals and forming priceless friendships.

作者简介

目录

Preface
Foreword by Robert A.Kapp
Introduction:The Scrutable Chinese
Ⅰ.Protocol and the Larger Picture
 2,500 Years of Interpersonal Relationships
 The Advantages of Learning Chinese Ways
 Taiwan,Hong Kong,and the Mainland
Ⅱ.Getting in Touch
 Counterpart Organizations
 Delegations
 Recap:Six Points on Getting in Touch
Ⅲ.Meeting and Greeting People
 Breaking the Ice
 F0rms of Address:Negotiating Chinese Names
 Official Welcomes and Send—Offs
 On the Telephone
 Recap:Eight Reminders
 on Meeting and Greeting
Ⅳ.Some Basic Cultural Differences
 Individualism versus Group—CenterednesS
 The Ddnwei—The、vork Unit
 Confucianism
 Mianzi—Face
 Guarlxi—Connections
 Reciprocity
 Privacy
 Recap:Eleven Points on Cultural Dif.ferences
Ⅴ.Liiie:The Fine Art of Politeness
 Surface Harmony
 Using Intermediaries
 The Chinese Circle
 Class Distinctions
 Nonverbal Communication
 Saying No
 Recap:A Dozen Points on Etiquette
Ⅵ.The Business Meeting
 Arranging the Meeting
 The Setup
 The Course of the Meeting
 Using Interpreters
 Concluding a Meeting
 Recap:A Dozen
 Notes on Business Meetings
Ⅶ.Relationships with Foreigners
 The Chinese View of Outsiders
 Business Relationships
 ……
Afterword
Appendix
Glossary of Chinese Terms Used in this Book
Index
About the Author

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