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如何掌握销售技巧How to Master the Art of Selling (Revised)

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如何掌握销售技巧How to Master the Art of Selling (Revised)

最 低 价：￥89.70

定 价：￥138.00

作 者：Tom Hopkins　著 著

出 版 社：艺洲

出版时间：2007-12-1

I S B N：9780446692748

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    内容简介
    Tom Hopkins carries the standard as a master sales trainer and is recognized as the world’s leading authority on selling techniques and salesmanship.
    Over 3,000,000 people on five continents have attended Tom’s high-energy live seminars. Tom personally conducts 75 seminars each year traveling throughout the United States, Canada, Australia, New Zealand, Singapore, Malaysia, Taiwan and the Philippines.
    Tom Hopkins is a distinguished charter member of the National Speakers Association and was among the first to receive its prestigious Council of Peers Award for Excellence. Tom’s talent of teaching in a creative and entertaining style has brought him a tremendous following, as well as constant demand for appearances at regional and national conventions each year.
    Tom Hopkins has been the subject of countless articles in publications such as U.S. News and World Report, The New York Times, The Los Angeles Times, Personal Selling Power, People magazine, Selling magazine, Entrepreneur magazine, and The Washington Post.

    作者简介

    目录
    Introduction，by J.Douglas Edwards
    1.What the Profession of Selling Really is
    2.The Twelve Sources of Sensational Selling Success
    3.Question Right and Sink Your Teeth into Sales Success
    4. Creating the Selling Climate
    5. Why Don't I Do What I Know I Should Do?
    6. Learn to Love No
    7. Finding the People to Sell
    8. Nonreferral Prospecting Methods
    9. Referral Prospecting, or The Art of Getting Quality Introductions
    10. Howto Find Fortune and Felicity with the Phone
    11. A Spectator Sport, Buying Is Not
    12. Put Champion Selling Power in Your Presentations and Demonstrations
    13. Finessing the First Meeting
    14. Qualification Is the Key to Quota B
    15. The Objection Connection
    16.Closing Is Sweet Success
    17.Sixteen Power Closes for Aspiring Champions
    18.A Clutch of Moneygrabbers
    19.How to Perspire Less and Profit More From Papenwork
    20. Fortune Building Starts with Time Planning
    21. How to Sell Your Way Out of a Slump
    22. The Most Necessary Skill of All
    23. How to Sell to the Most Important People You Know
    Index

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