INTRODUCTION
YOU A W~NNER?
YOU ARE MOVING UP. Your goal may be to do it faster， to do it
with more finesse， so that others will perceive your strength as
well as your effectiveness.
In an era when women continue to gain position in the
workplace and achieve in ever broadening fields， do we not
know who we are? Do we not know by now how to develop the
successful exterior that reflects our singularly directed or mul-
tifaceted talents?
If the reply were a resounding \" yes，\" obviously there would
be no market for books or seminars on how to dress for our
careers. We would not need wardrobe consultants or superb
saleswomen in small shops or large stores. Women are gradu-
ating from MBA programs in record numbers， but somewhere
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