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The Only Thing That Matters: Bringing the Power of the Customer into the Center of Your Business

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最低价：￥40.00

定价：￥59.90

作者：Karl Albrecht 著

出版社：Harpercollins

出版时间：1992-05

I S B N：9780887305412

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The Only Thing That Matters: Bringing the Power of the Customer into the Center of Your Business

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内容简介

Total Commitment to the Customer:The Only Way to Succeed in the Supercompetitive 1990sIn The Only Thing That Matters Karl Albrecht challenges American business to a commitment that will transform it to its very core. Albrecht s plan goes beyond lip service and simple cosmetic approaches to show the way to a radical bottom-up, top-down, total company commitment to the customer. His blueprint for success encompasses and explains the five critical challenges facing every business:Finding the "Invisible Truth" about your customerCreating new, long-term rules for the GameWinning the hearts, minds, and hands of your peopleMaking all systems, policies, and procedures customer-friendlyKeeping score and leading the way

作者简介

Karl Albrecht is a management consultant, speaker, researcher, and a prolific author. During his twenty-year career, he has established an impressive reputation for pioneering new ideas that contribute to great organizational and individual effectiveness. He has written seventeen books on various aspects of business including the bestselling Service America!, At America's Service, and Service Within. He is chariman of The TQS Group, Inc., a Chicago based consulting firm that implements his Total Quality Service approach to business performance.--This text refers to the Paperbackedition.