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Taking an Idea to Market: How to Turn Your Vision into a Successful Business Venture

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Taking an Idea to Market: How to Turn Your Vision into a Successful Business Venture

最 低 价:¥21.20

定 价:¥168.00

作 者:Molly Tschida Brennan

出 版 社:National Association of Women Business Owners

出版时间:2004-06

I S B N:9780975529805

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内容简介

Do you have a great idea? If so, this is the book for you. From how to conduct market research to developing a business plan, Taking an Idea to Market has the practical advice that you need to succeed. Successful women entrepreneurs and industry experts share their advice on financing strategies, as well as protecting your investment through copyrights, and incorporation. You’ll also learn how to position yourself above your competition through the book’s suggested marketing strategies.

作者简介

Molly Tschida Brennan is an independent writer and editor with more than 14 years of communications experience. She writes about workplace and work/life issues, small businesses, and health and nutrition. Her work has appeared in a variety of print and online publications. She holds a bachelor’s degree from Boston College and a master’s degree from Northwestern University’s Medill School of Journalism. She lives outside Chicago with her husband and son.

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